Responsive web design is a web design approach. It is the most discussed topics of recent years.
Now we are living in a multi-platform world where everyone is totally surrounded by different types of devices like smart phones, tablets, iPads, iPhones, PCs etc. With the rapid adoption of mobile devices, the web development scenario has now totally changed. Responsive web design provides an optimal viewing experience-easy reading and navigation with a minimum of resizing, panning, and scrolling – across a wide range of devices.
This means that users have the flexibility to access your website on any of their devices without distorted content or slow loading times.
Responsive design has a single foundation that can run on the same strategies and campaigns, meaning there is far less work involved for you.